How could it be beneficial for your company?
The Cognitive Match adds extra dimensions of information about customers and their preferences when consuming your content. It adds a deeper layer of knowledge and likelihood of interaction with the marketing and sales efforts of our clients.
In the cases we have used the Cognitive Match feature in predictions, it has contributed to between 60-90% of the model accuracy.
The Cognitive Match will continue learning from the continuous feedback from customers and automatically enriches customer profiles and prediction models over time.